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- on 13 June 2013
- with One Comment
Greetings from NYC: Martin Waymire takes home the nation’s top PR award for our 2012 “Vote NO on Prop 5″ campaign
By Roger Martin June 14, 2013 My business partner, David Waymire, and I are in New York City, where we just accepted the Silver Anvil in public affairs, the nation’s top award for public relations ...
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- on 8 May 2013
- with No Comments
From launch to viral – all in a week’s time
By Andrea Ness May 7, 2013 In mid April, we launched “Get a Shot. Save a Life,” a pertussis awareness campaign sponsored by one of our long-time clients, MESSA. The campaign ran during National In...
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- on 12 April 2013
- with No Comments
Our Night at the 2013 PACE Awards
By Roger Martin April 12, 2013 A client we have proudly served for more than 20 years scolded me earlier this week: “You guys (our firm) spend so much time making other people look good, you don’t...
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- on 14 March 2013
- with No Comments
Say Hello to YouTube’s One Channel
By Andrea Ness March 14, 2013 YouTube recently took its new channel design, One Channel, out of beta and opened it up to all users. This means that now individuals and businesses with YouTube channel...
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- on 4 March 2013
- with No Comments
Beyond the out-of-office reply: Pre-vacation organizational solutions for the office
By Rose Tantraphol March 4, 2013 Ah, the beauty of the empty email inbox. I need to see this view before I get on a plane so that when I’m away in a beautiful tropical paradise, I can relax int...
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- on 19 February 2013
- with 6 Comments
How to start creating looping video using Twitter’s Vine app
By Rose Tantraphol Feb. 19, 2013 Yesterday, we looked at how brands will have a field day with Vine, Twitter’s new looping video app. Today we’ll take a look at how easy it is to get s...
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- on 18 February 2013
- with No Comments
How brands will have a field day with Vine, Twitter’s new looping video app
By Rose Tantraphol Feb. 18, 2013 I wasn’t very intrigued when Twitter announced its new Vine app late last month. “Six seconds of video?” I thought. “What’...
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- on 27 January 2013
- with No Comments
Reality TV: The Antithesis of Reality
By Matt Franks Jan. 30, 2013 Reality TV has become a phenomenon in American culture. We have reality TV programs on mediums, hoarders, “Real” Housewives, wives of professional athletes, singing co...
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- on 25 January 2013
- with No Comments
People who may like Facebook’s new Graph Search: Journalists, networkers, creepers
By Scott Swanson Jan. 25, 2013 Because I’m super special, this week I gained access to Facebook’s new internal search tool called Graph Search, which will be rolling out to all users later this ye...
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- on 17 January 2013
- with No Comments
The age of Story 3.0?
By Rose Tantraphol Jan. 17, 2013 What does it mean to tell a story in our digital age? This is what it means for The New York Times in its recent project detailing the horrific avalanche in the Cascad...
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- on 21 December 2012
- with No Comments
Gives Project: Week 5!
Gives Project: Week 5! By Dave Waymire & Roger Martin December 21,2012 The Martin Waymire Gives Project began in 2010 when we wanted to give our clients a holiday gift that demonstrates the true m...
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- on 20 December 2012
- with No Comments
Shall I run my truck into this bridge, or drive to my presentation?
Overcoming public speaking anxiety for the public relations professional or any other poor soul by Amy Morris December 20, 2012 Okay, okay, OKAY! I admit it. I spent the better part of my existence te...
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- on 17 December 2012
- with No Comments
Lessons Learned from the Ballot Campaign Trail in 2012
By Roger Martin December 17, 2012 Ballot campaign management is one of our specialties at Martin Waymire. Our team has staffed a bunch of ballot campaigns since the early 1990s, winning far more than ...
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- on 14 December 2012
- with No Comments
Gives Project: Week 4!
Week 4: Adopt a Family You did it! You helped us reach our goal of 250 votes by Wednesday, Dec. 12! As promised, every week that we hit our goal of 250 votes, the Martin Waymire staff will particip...
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- on 11 December 2012
- with No Comments
News from downtown Lansing: Right To Work
By Rose Tantraphol Dec. 11, 2012 Here in the Martin Waymire Advocacy Communications office, we’ve been hearing the Detroit Free Press helicopter hovering over downtown Lansing all morning. ...
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- on 7 December 2012
- with No Comments
Gives Project: Week 3!
Week 3: Make Dinner & Organize a Craft You did it! You helped us reach our goal of 250 votes by Wednesday, Dec. 5! As promised, every week that we hit our goal of 250 votes, the Martin Waymir...
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- on 16 November 2012
- with No Comments
The Martin Waymire annual Gives Project is back!
Clients and Friends: It’s that time of year again! The Martin Waymire annual Gives Project is back, and this year we’re excited to introduce a new twist on the project. The Martin Waymire ...
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- on 9 November 2012
- with No Comments
Why the “NO” on Proposal 5 Campaign Mattered
Written by David Waymire Nov. 8, 2012 Living at the corner of public policy and communications, as Martin Waymire does, we are very familiar with deadlines. But there’s no deadline like an election...
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- on 8 November 2012
- with No Comments
Pinterest Introduces “Secret Pin Boards” Just in Time for the Holidays
Written by Naomi Burton Nov. 8, 2012 We’ve heard rumors for weeks and today Pinterest, the image-sharing social network unveiled “Secret Boards,” giving Pin It addicts the option t...
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- on 2 November 2012
- with No Comments
Facebook and free lunches
By Scott Swanson Nov. 2, 2012 Let me put it this way: there’s no such thing as a free lunch. The Zuck Dog Sure, once upon a time – back when people lived in caves and lunch was just someth...
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- on 19 October 2012
- with No Comments
Aubrey’s 5K is just around the corner
By Rose Tantraphol Oct. 19, 2012 Martin Waymire Advocacy Communications is proud to be a sponsor of the annual Aubrey’s Butterfly 5K – and while we’re excited for it, we can...
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- on 14 September 2012
- with No Comments
When catch phrases lie: Welcome to election season 2012 in Michigan
If Prop. 5 passes on Election Day, 13 legislators could block a policy supported by the other 135 members of the Michigan House and Senate. By Rose Tantraphol Sept. 14, 2012 Who doesn’t lov...
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- on 13 September 2012
- with No Comments
Community Health Needs Assessments for Michigan hospitals
By Rose Tantraphol Sept. 13, 2012 I spent my entire morning today at the Lexington Lansing Hotel attending an excellent forum about community health needs assessments (CHNA) and how they affec...
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- on 28 August 2012
- with No Comments
Well Business Insider, a 23-year-old DOES run an important part of our social media
By David Waymire August 29, 2012 The article caused a pretty big stir at Martin Waymire. “11 Reasons why a 23-year-old shouldn’t run your social media.” Business Insider, one of thos...
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- on 27 July 2012
- with No Comments
Launching Defend Michigan Democracy: A week in the life of a PR firm during ballot campaign season
By David Waymire July 27, 2012 Haven’t seen the Defend Michigan Democracy website, Facebook page or Google+ page yet? If you’re a Michigan voter, believe me, you will – because you...
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- on 19 July 2012
- with No Comments
The Newest Language: Social Media
By Roger Martin, APR July 19, 2012 It’s hard to believe that social media is still a relatively new phenomenon. Twitter is barely 6 years old. Facebook (initially called Facemash and then “theface...
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- on 16 July 2012
- with No Comments
Four-letter word that starts with ‘G’
What? Is there something wrong with my swing? By Rose Tantraphol July 16, 2012 At staff this morning, we discussed our plans for tomorrow, when we’ll shut down the office for a few hours ...
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- on 10 July 2012
- with No Comments
The sweetness (and strategy) of lemonade stands
By Rose Tantraphol July 10, 2012 On my way back to work after a lunch stop at home yesterday, I paid a visit to a lemonade stand in my new neighborhood, handed over two quarters for a double-...
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- on 21 June 2012
- with No Comments
PR lessons from a minor league soccer team
By Scott Swanson June 21, 201 I take a lot of guff for my soccer fandom – sometimes even here within the walls of Martin Waymire (especially from Dave Waymire, but he’s a racing fan so he has no r...
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- on 18 June 2012
- with One Comment
Extra! Extra! Newspapers are still newsworthy
By David Hopper June 18, 2012 I don’t claim to be a brilliant money expert. Yes, you’d probably want me managing your portfolio before you handed it over to spendaholic Nicolas Cage (in case you e...
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- on 14 June 2012
- with No Comments
Customer service will always matter at Martin Waymire
From car washes to dinner plates to trash cans – no one has a client’s back like we do By Amy L. Morris June 14, 2012 I have the good fortune of working in the presence of educated brilliant peopl...
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- on 31 May 2012
- with 3 Comments
Facebooking for the Future
By Naomi Burton May 31, 2012 For all you of you page admins out there, the days of running back to your computer to post a status update are over! (queue celebration dance) Facebook recently announced...
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- on 31 May 2012
- with No Comments
The day Andrea brushed her teeth with Desitin
And other stories on striking a balance between motherhood and professional life By Amy L. Morris May 31, 2012 “Andrea brushed her teeth with Desitin. She’s going to be late.” This was the lead...
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- on 29 May 2012
- with No Comments
Pantech Problems
By Adrienne Roberts May 29, 2012 There is one distinct benefit to being an owner of the (not so) enviable Pantech: it comes with a plethora of built-in excuses. For example, if someone complains I’m...
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- on 24 May 2012
- with No Comments
“You have a dog… under your desk?”
By Amy L. Morris May 24, 2012 Yes, as a matter of fact, I do. In addition to my work as a journalist, legislative staffer and public relations practitioner, I’ve spent most of my life in the comp...
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- on 23 May 2012
- with No Comments
A Martin Waymire Wedding: Vows, cake, QR codes and Facebook relationship updates
By Roger Martin May 23, 2012 If you doubt Martin Waymire’s devotion to and expertise in social media, let me tell you about a wedding we attended on May 20. In urban chic loft space above San Che...
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- on 21 May 2012
- with No Comments
I know where you live…and so does everyone else
By David Hopper May 21, 2012 I’m a pretty inquisitive person. When I was a toddler who just started walking and talking, I wandered around, pointing to things and asking, “ott wha?” (which obv...
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- on 10 May 2012
- with No Comments
Teamwork is the strength of Martin Waymire
By David Waymire May 10, 2012 When Roger and I decided to start our company, we considered many names. We ended up with Martin Waymire Advocacy Communications because, at that time, we were the best...
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- on 7 May 2012
- with No Comments
Twitter and Tigers-induced insanity
I feel you, @melissaheyboer. I feel you. By Scott Swanson May 7, 2012 Baseball. From its association with summer and rebirth, to the rich parellels between its growth and the growth of Amer...
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- on 5 May 2012
- with No Comments
La Cultura Hispánica en los EEUU
[EDITOR'S NOTE: In honor of Cinco de Mayo, Martin Waymire student practitioner Matt Franks wrote a blog post in Spanish. For all of you who took Spanish in school but are a little rusty in your Spanis...
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- on 4 May 2012
- with One Comment
Here’s to graduation and a new adventure
By Chelsea Satkowiak May 4, 2012 After five intense years of late-night study sessions, grueling exams, long meetings and lessons I never thought I would understand, I finally made it to the en...
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- on 2 May 2012
- with No Comments
Empty Plate Dinner, here I come
By Rose Tantraphol May 3, 2012 Those who know me well know I love to eat. When I set up lunch meetings with clients, a restaurant’s location (for scheduling purposes) has to be the first con...
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- on 1 May 2012
- with No Comments
Social reporting just got better with Google Analytics
By Andrea Ness May 1, 2012 Social media marketing for clients seems to be taking the forefront in communications plans these days — with valid reason. Using social media as a marketing tool is ...
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- on 25 April 2012
- with One Comment
Legacy journalists: Keep fighting the good fight
By Roger Martin April 26, 2012 These are the toughest of times for legacy journalism. Digital, mobile, web-based communications have forever changed how information is delivered, and how we receive...
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- on 23 April 2012
- with No Comments
4 Industries Rocking it on Pinterest
By Naomi Burton April 23, 2012 Pinterest is the hottest social network for all things visual. The successful social photo sharing site is not just a time waster but a great tool for researching, bo...
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- on 19 April 2012
- with No Comments
Welcome to the new Martin Waymire Advocacy Communications website!
As a full-service strategic communications firm, we love the challenge of building new websites when our clients’ projects call for it. If you’ve read any of the in-depth journalism pro...
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