Case Studies

Martin Waymire was retained to plan and execute the launch of Bridge, a new online news magazine providing in-depth coverage of the most pressing public policy issues facing Michigan. We smashed all contract metrics for attracting subscribers and generating website visitors and ... read more

How do you get Michigan to support a university’s campaign for an esoteric science facility? Michigan State University, a reported underdog in the competition for the $550 million Facility for Rare Isotope Beams project, asked Martin Waymire Advocacy Communications to assist i... read more

To help The Center for Michigan in its efforts to inform and educate Michigan’s citizens, Martin Waymire Advocacy Communications developed and coordinated The Michigan Truth Squad to review claims in political advertisements. The Michigan Truth Squad boosted the profile an... read more