If we’ve learned anything during the COVID-19 pandemic, it’s that communications remains an essential service. No, those of us in the communications business aren’t nurses and doctors or grocery staff …
Preparing your organization’s response to coronavirus
As public relations advisors, we have begun thinking through the consequences of a potential coronavirus shutdown in our state. This is a rapidly evolving outbreak with potential large-scale ramifications on all aspects of our lives. …
Listen. Explain. Discuss. Learn.
In today’s hyperpolitical atmosphere, where political gridlock seems the norm and speaking derisively of anyone with opposing views is increasingly acceptable, spending an evening with Japanese officials visiting Michigan and …
Case Study: Smart, Safe Health Care Video Series
For the Michigan Association of Nurse Anesthetists’ Smart, Safe Health Care campaign, we planned and executed a video campaign to educate Michigan state legislators and the public about an important state …
Case Study: BWL Ice Storm
View PostCase Study: MSU Facility for Rare Isotope Beams
View PostCase Study: Expand Medicaid
One of the most important — and controversial — healthcare policy debates in recent Michigan history began in January 2013, when Gov. Rick Snyder proposed the Healthy Michigan Plan to …
Case Study: NO on Prop 5
Martin Waymire was retained by VOTE NO on Prop 5, Defend Michigan Democracy to defeat Proposal 5 on the 2012 statewide general election ballot. The proposed constitutional amendment would have …