Martin Waymire named one of Crain’s Detroit’s 2022 Cool Places to Work


Martin Waymire, a Lansing-based public relations and digital marketing firm, was recognized today as one of Michigan’s top 100 “Cool Places to Work” by Crain’s Detroit Business. Martin Waymire ranked 18th on the list and was the top-ranked business headquartered in Lansing.

Crain’s Detroit Business partners with Best Companies Group out of Harrisburg, Pennsylvania, which ranks the applicants based on data from an extensive employer questionnaire and on the results of confidential, company-wide employee surveys with questions on workplace culture, company leadership and other aspects of work. Any Michigan company with at least 15 employees can participate.

The 2022 “Cool Places to Work” rankings were unveiled today during a virtual event and profiles on each company will be published in a special commemorative digital and print report in Crain’s Detroit Business’ August 22nd issue.

Martin Waymire stood out as a “cool” company because it offers a hybrid schedule to accommodate each employee’s needs, reimburses employees for health expenses or gym memberships and allows employees to bring pets and children to work.

“We are thrilled to receive this recognition and to know that our team values the culture we’ve built at Martin Waymire around our core values of excellence, teamwork, balance and growth,” said Martin Waymire partner Andie Poole, APR. “The past two years have been challenging as we’ve figured out how to shape our culture during completely remote and then hybrid work, but it’s helped us focus on what really matters: our team and working together to help make Michigan a better place.”

Founded in 2004, Martin Waymire principals and staff have a long track record of effectively managing public relations, advocacy and issue campaigns for small to large corporations, coalitions and associations in industries and policy areas including health care, public health, utilities and energy, high tech, insurance, casino gaming, K-12 and higher education, public transportation, telecommunications, local, county and state governments, the beverage industry and more. Martin Waymire team members have won five Silver Anvils — the Pulitzer Prize of the public relations profession.