“I hate Twitter.” “Twitter is dead.” These are sentiments I hear often. While I wouldn’t recommend Twitter for everyone, there is still value to be taken from the platform, especially …
Rocktoberfest
The first annual Rocktoberfest was an opportunity to bring clients, friends and family together to celebrate our successes this year and continue our mission to make Michigan a better place. …
Fixing the fake news problem is on all of us
It’s been almost a year since Facebook and Google admitted they had a problem with fake news. It’s a problem that won’t go away and seems to rear its ugly …
Don’t Get Wound Up – Manage Your Time as a Student Practitioner
I’m pretty sure I’m not alone when I say that there isn’t enough hours in the day and weekends just never seem long enough. Between juggling a full class load, …
Winning with Balance
Winning with Balance is one of our core values at Martin Waymire. To put that value into practice, this summer we introduced the “Friday afternoons off” policy at Martin Waymire. …
Diving into Digital Summit Detroit
Last week I stepped away from my desk and drove to the Motor City for Digital Summit Detroit. In the 48 hours that followed, I immersed myself in the digital …
Fix MI State campaign wins two MSAE Diamond Awards for public relations and social media
At Martin Waymire we pride ourselves in developing strategies that win for clients – and that includes awards! We are especially honored to work with the Michigan Infrastructure & Transportation …
Learn it, Do it, Teach it: The Power of Giving Back
As a former political reporter, I’ve grilled hundreds of people running for seats at the city, county, state and federal levels. Each August, I get the privilege of using those …
Case Study: Getting Voters to Take Action Online
Like it or not, there are legitimate political interactions happening on social networks. Facebook’s “Town Hall” feature that launched in March 2017 helps people find local, state and federal government …
Lying Is Not OK
This is a message to all current and future public relations practitioners. It’s also a message to all elected officials and their staffs, political operatives, and any organization engaged in …