Angela Minicuci brings a wealth of strategic communication, earned media, and crisis management experience to the Martin Waymire team. With a background leading communications for the largest state government agency in Michigan, Angela possesses a solid understanding of how public policy is made and implemented using sound and effective research, stakeholder engagement, and strategic public relations.
Angela’s experience in the public health industry has contributed to Michigan’s award-winning I Vaccinate campaign, extending this success into a project focused specifically on supporting healthcare providers in conversations with vaccine hesitant families. She’s also point on Martin Waymire’s earned media and coalition management work on Michigan’s COVID-19 response, as well as with clients in additional industries such as the Michigan Infrastructure & Transportation Association, Michigan Virtual, MESSA, Capital Area Transportation Authority, and more.
Prior to coming to Martin Waymire, Angela managed communications at the Michigan Department of Health and Human Services, where she served as spokesperson, led crisis communication efforts and coordinated the proactive communication planning for health and human services-focused campaigns. Prior to her work in state government, she served as communication coordinator for the Michigan Association of Counties supporting local government public policy advocacy communications.
Angela is a proud graduate of Michigan State University where she received her B.A. in communication with a specialization in public relations. She received her Accreditation in Public Relations in 2018 and her Crisis Communication Certification in 2019 from the national Public Relations Society of America. Angela is a Crain’s Detroit Business 2021 “40 Under 40” award recipient, Central Michigan Public Relations Society of America 2021 PACE Maker of the Year, and a 2016 recipient of the Lansing Regional Chamber of Commerce “10 Over the Next Ten” Award.
Active in the community, Angela volunteers with the Central Michigan Public Relations Society of America and Capital Area United Way, and serves on the board for the Peppermint Creek Theatre Company. Raised in metro-Detroit and now calling Haslett home, her free time is spent with her husband and their two children, Callum and Adella.