Hannah Lupi

Communications Strategist

Hannah joined Martin Waymire as a graduate of the University of Michigan with dual bachelor’s degrees in communications and political science. Hannah is passionate about the people and communities throughout Michigan.

As a communications strategist, Hannah leads digital and social media efforts for a variety of clients, and manages tactical, strategic campaigns, focusing on the planning and execution of long-term digital strategy, content creation and graphic design, community development and engagement, and reporting on and evaluation of performance. Hannah plays an integral role in digital strategy for the I Vaccinate campaign to boost childhood immunization rates in Michigan. She also works on the Voters Not Politicians team, nimbly navigating the political realm of democratic reform.

Her previous experience includes working with various organizations across the state, including the Michigan Retailers Association’s Buy Nearby campaign and the Michigan Democratic Party. She also worked for a locally owned boutique in Ann Arbor, providing digital marketing and social media management.

Hannah comes to Martin Waymire from Destination Ann Arbor, the tourism marketing organization and visitors bureau for Washtenaw County, where she learned how using strategic communication, community engagement and public relations can bring people and communities together.

Born and raised in East Lansing, Michigan, Hannah is thrilled to be back in her home town and close to her family’s pup, Lily. She’s an iced coffee enthusiast and a lover of all things #PureMichigan. In her free time, she pets every dog she sees, lives at coffee shops and is constantly on the search for restaurants with great vegan food!

Hannah Lupi